Wednesday

Proton Upcoming Australian Sedan: Renamed as the S16

PROTON Cars Australia has revealed that its forthcoming sub-$13,000 small sedan will be known as the S16 and will now go on sale a little later than expected, from November 1.

Renamed from the less palatable Saga – the nameplate used in the home market – the S16 is still being touted as “Australia’s lowest priced sedan”, although exact pricing is yet to be announced.

Proton Australia will confirm is that the model will sell for a drive-away price of less than $13,000, so it remains to be seen whether the S16 undercuts the smaller $12,490 Suzuki Alto sub-light hatch to become the cheapest car in Australia.

The S16 will replace the outgoing $13,990 1.2-litre Savvy five-door hatch as the entry point to the Proton brand.

Proton Australia sales and operations general manager Billy Falconer said this week that the S16 would deliver the “best value and economy equation on the Australian car market”.

“We believe the S16 will lead the market on price and economy, with performance that will be head and shoulders above other cars in the sector,” he said.

“We have already had a strong response to the announcement that Proton would be launching Australia’s lowest-priced four-door sedan, and between now and the launch date more details including exact pricing will be revealed.

“All Proton Australia dealers will be taking delivery of a demonstrator S16 during October for test drives and will take orders for the new car ahead of the launch.”

source: goauto.com.au


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